Marketing & Technology Author, Speaker, Instructor & Consultant
By default the Twenty-Eleven WordPress theme includes custom CSS support for mobile viewing. In some situations, you might want to remove this option, but it’s not clear from the Dashboard has to do this. To remove the mobile formatting, edit your theme and comment out one line of code. This image illustrates how it’s done. [...] Read more »
Last week Apple launched their latest phone, the iPhone 4S. Included with this phone came some amazing software called Siri. I’m using Siri right now to write this blog. The technology behind Siri is nothing new. The system is powered by a popular dictation software company called new Nuance. Nuance produces great software for the [...] Read more »
Most of the hype over the past few years has been focussed on social media, and rightly so. In many cases, social media is a preferred communication channel over other forms on online marketing, but the fact remains that search and email are still among the most popular online activities and should still be considered [...] Read more »
What is your following strategy on Twitter? It’s kind of a funny question but if you’ve been on Twitter for any length of time this question has crossed your mind. Most people start out on Twitter by following friends or colleagues that they already know and soon they branch out to people within their geographic [...] Read more »
I often hear the excuse from reluctant business owners that “our customers don’t use social media.” I often come back with a series of statistics, such as the following that suggest otherwise. Fully 65% of adult internet users now say they use a social networking site like MySpace, Facebook or LinkedIn, up from 61% one [...] Read more »
We’ve heard for a while now that Google considers site speed as key factor in their search rankings. In other words, they look favorably upon sites that load faster and thus give them preferential treatment in search rankings when someone is searching on Google. Site speed can also dramatically effect visitor experience. If your site [...] Read more »
It’s amazing to hear that with all the hype over the past couple years that a large number of companies have yet to measure social media return on investment. Over half of executives in the food and drink industries do not measure the return on investment ROI they get from their use of social media, [...] Read more »
Those of you using Google+ might see some folks posting updates that include text formatting. How does that work? Well, Google Plus has a hidden feature that lets you markup text with bold, italic and strikethrough. You can see it in action in one of my recent Google+ posts. Here’s how it works … Bold [...] Read more »
If you’re like me, you like to use RSS feeds to aggregate and distribute content. Strangely enough, Google Plus does offer an RSS feed by default. There is a simple solution from PlusFeed that takes less than a minute to setup. First, visit your Google Plus profile and copy your account ID from your browser’s [...] Read more »
I pay pretty close attention to my Google Analytics stats, because it’s a great way to find out what people are looking for and why they visit my site. HINT: It doesn’t show you any data from the people that did not visit your site, but you can use Google Webmaster Tools to do that. [...] Read more »