Marketing & Technology Author, Speaker, Instructor & Consultant
I got an email today from a visitor on my site who was concerned about my Aweber email newsletter sign up form. Aweber uses the Facebook API to detect if you are signed into Facebook, and if you are it preloads the form with your email address. It also indicates your number of friends. Facebook’s [...] Read more »
As many of your know I like to shoot a lot of video. In fact, I published 61 videos on Youtube in 2011 – you can see them here on my YouTube channel. I have several other YouTube channels too, but I’m not going to refer to those in this post. I like video as [...] Read more »
LinkedIn is the smallest and oldest of the big 5 social media platforms, yet is surprisingly the preferred social media marketing channel among B2B marketers according to a recent study by Safefrog Marketing Greoup. Survey respondents often cite LinkedIn as the top social media site for B2B marketers, but others put Facebook and Twitter above [...] Read more »
Searching for and adding local Google Plus users to your Circles can be a time consuming process, but I’ve come up with a solution to make it easier. I’ll use my “Cville” circle for local Charlottesville Google Plus users as an example. 1. Share your local Google Plus Circle with your followers. Go to Circles [...] Read more »
As marketers, many of us strive to “be everywhere” on the Internet. It seems like a reasonable goal given the capabilities of tools like TweetDeck, Ping.fm and others that allow us to continuously share information across multiple social media platforms at once. Or maybe, you’re spending hours shooting video, blogging and podcasting because you almost [...] Read more »
I often hear the excuse from reluctant business owners that “our customers don’t use social media.” I often come back with a series of statistics, such as the following that suggest otherwise. Fully 65% of adult internet users now say they use a social networking site like MySpace, Facebook or LinkedIn, up from 61% one [...] Read more »
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