30DTC – Driving Targeted Web Traffic with Long-Tail Keyword Research

It’s day five of the 30 Day traffic challenge and a couple days ago I set out to optimize for the keyword phrase of targeted web traffic. I’m happy to report that some of the traffic to my website is indeed for this keyword search phrase. This is not by accident. I used the phrase [...] Read more »

Free Report – Build an Effective Online Distribution Strategy

So much of what we do online these days is managing the flow of information. We have tons of content coming at us everyday from social media, blogs, news, video and other online sources with little chance to filter the content let alone really consume everything in a meaningful way. On the flip side, some [...] Read more »

30DTC – Using Mind Maps to Brainstorm Ideas and Map Out a Plan of Attack

It is day three of my 30 Day Traffic Challenge and today I am working on creating a mind map of all of the potential channels and opportunities to drive targeted web traffic to my website. I’m using a great tool on my iPad, iPhone and Mac called MindNode Pro, which is available at www.mindnode.com. [...] Read more »

30DTC – Using Market Samurai to Identify Keyword Phrases and Drive Targeted Web Traffic

It’s still day two of my 30 Day Traffic Challenge and it’s time to use Market Samurai to do a little keyword research. The goal is to identify long tail keyword phrases and increase targeted web traffic to my site. I used Market Samurai for about 30 minutes this afternoon to identify at least one [...] Read more »

30DTC – Commenting on Other Blogs to Drive Traffic to My Website

It’s day two of my 30 Day Traffic Challenge and today I am going to embark on one of my favorite tactics for driving traffic which is commenting on other blogs. Commenting on other blogs has several implications for driving traffic.First, commenting on other blog posts get you involved in the conversation. It allows people [...] Read more »

Current Website Unique Visitors and 30 Day Traffic Challenge Goal

The intention of this post is to establish the unique visitor traffic baseline for my 30 Day Traffic Challenge.  Since this is about traffic, I turned to Google Analytics to see if I could easily determine an appropriate timeframe with which to compare my future performance. It would be easy to use a monthly average [...] Read more »

Setting SMART Goals for your 2012 Internet Marketing Strategy

SMART Goals for 2010 Strategic Planning

Internet Marketing continues to serve as a powerful channel for communicating with your market.  Social media, geo-location services and mobile devices extend the opportunity to reach your audience in a new and different way and add value to the discussion happening online. Spending time now to develop your internet marketing strategy for next year will [...] Read more »

Search and Email Still Powerful Channels for Online Marketing

Search and email usage statistics as marketing channels

Most of the hype over the past few years has been focussed on social media, and rightly so.  In many cases, social media is a preferred communication channel over other forms on online marketing, but the fact remains that search and email are still among the most popular online activities and should still be considered [...] Read more »