Listen or Download In this audio post I discuss Ustream.tv and the new opportunities available to reach your market in a new and exciting way through video. Ustream has been around for years but many businesses have yet to grasp the potential. Basically, Ustream offers the ability to broadcast live video over the Internet in [...] Read more »
Build a content distribution strategy, not a Twitter or social media strategy (Google Real-Time Search)
The recent news of Google real-time search inspired me to share my thoughts on content and how we share information on the Internet. For those of you not up to speed, Google real-time search provides a subset of real-time search results within the standard results for popular keywords searches. Google real-time search includes Twitter, Facebook, [...] Read more »
Leverage Online Video to Engage Readers, Drive Website Traffic and Differentiate Your Business (Video)
YouTube has been around for years and is without question one of the best video sharing sites. Getting your video message online is a terrific method of engaging readers, driving traffic to your website, and differentiating your business. It takes practice but the payoff can be significant. Topic Covered: Test and gain confidence (It’s all [...] Read more »
Safari User Agent iPhone Simulator – See How Your Site Looks to Mobile Users (Video)
Safari 4.0 has a great feature in Advanced Preference that let’s you activate the Developer’s menu and view websites as if you were using an iPhone or iPod Touch. This is great if you are just curious, but even better if you are working on a new theme for your site to make it more [...] Read more »
Evidence that YouTube Search Engine Optimization (SEO) Works (Video)
YouTube search engine optimization (SEO) is an often overlooked element that can drive significant views and traffic back to your website. Setting up a search engine friendly video is very simple and only take a fraction of the time required to actually shoot, edit, and publish the video. Keywords are critical in your title, description, [...] Read more »
Does Audio or Video Really Engage Blog Readers? (Audio)
In this audio post I discuss the benefits and drawbacks of using audio and video on your blog. 003-audio-versus-video.mp3 Advantages of Audio Blogging • Quicker to record and post • Fewer tools required • Faster download • Greater reach with MP3 players Advantages of Video Blogging • Great to put a face with your name [...] Read more »
Drive More Traffic to Your Blog and Engage Readers (Audio)
In this audio post I’ll touch on a few techniques to drive more traffic to your blog and engage readers in a more meaningful way. 002-more-blog-followers.mp3 Topics Covered: • Creating unique and compelling content • Search Engine Optimization and long-tail keywords • Commenting on third-party websites • Leveraging Social Media How are you attracting more [...] Read more »