Marketing & Technology Author, Speaker, Instructor & Consultant
Something that’s been on my mind lately is the number of questions I get about social media … specifically, how to build and execute an effective social media strategy. I can definitely relate – social media is not “easy” and, like most initiatives, it takes time, resources and commitment to execute well. I assume by [...] Read more »
I’m super excited to announce my 2nd book, Affiliate Marketing Field Guide, is now available for download on the Apple iBookstore. If you have an iPad and are at all interested in learning strategies and specific tactics to make money online, you should download your copy now! About Affiliate Marketing Field Guide Affiliate marketing is the [...] Read more »
Here’s a nice collection of demo and tutorial videos of iPad and iPhone apps you might like … HINT: click on the little square icon in the toolbar next to the CC to see the entire collection. Read more »
The new Apple iPhoto for iPad and iPhone was released this week. It’s really pretty awesome. Here’s a screencast demo on my iPad for your enjoyment. Here’s Apple’s take on the new iPhoto … It’s everything you love about viewing, editing, and sharing photos — but with the power and simplicity of Multi-Touch. You can [...] Read more »
Flipboard for iPad is a fantastic app for consuming content across Facebook, Twitter, Google Readers, Instagram, and a host of other predefined content partners. The beauty of Flipboard is the visual experience it brings to otherwise pretty bland text based content we see on the web. Links in Twitter are transformed into captivating articles that [...] Read more »
TweetBot for iPad is great because you can apply a Mute Filter to weed out specific individuals, hashtags and Twitter clients. Read more »
My previous post on 7 Free Goal Setting Templates has been wildly popular. This post provides a list of resources specifically for business owners, marketing managers and sales professionals. As I’ve stated before, writing down your goals is the single most powerful thing you can do to achieve your goals. Here are some goal setting [...] Read more »
For any business, managing social media can easily turn into a full-time job. Fortunately, with practice comes efficiency and a certain flow of regular activities starts to emerge over time. If your business is looking for a simple schedule of necessary activities to follow, let me recommend you start with the example I’ve outlined below. [...] Read more »
By now your business probably has a business Facebook Page. The question is “what do I do with my Facebook Page?”, “how will my Facebook Page help me grow my business?” and “how can I network with other businesses on Facebook?” The key for most businesses is that you need to login to Facebook as [...] Read more »
If you’re marketing anything online, it’s good practice to track the links you share so you can ultimately measure performance and see what’s driving the right kind of traffic, what visitors are looking for and what they do once they land on your site. Obviously, Google Analytics can help you understand much of this, but [...] Read more »