Leverage Online Video to Engage Readers, Drive Website Traffic and Differentiate Your Business (Video)

YouTube has been around for years and is without question one of the best video sharing sites. Getting your video message online is a terrific method of engaging readers, driving traffic to your website, and differentiating your business. It takes practice but the payoff can be significant. Topic Covered: Test and gain confidence (It’s all [...] Read more »

Safari User Agent iPhone Simulator – See How Your Site Looks to Mobile Users (Video)

Safari 4.0 has a great feature in Advanced Preference that let’s you activate the Developer’s menu and view websites as if you were using an iPhone or iPod Touch. This is great if you are just curious, but even better if you are working on a new theme for your site to make it more [...] Read more »

Evidence that YouTube Search Engine Optimization (SEO) Works (Video)

YouTube search engine optimization (SEO) is an often overlooked element that can drive significant views and traffic back to your website. Setting up a search engine friendly video is very simple and only take a fraction of the time required to actually shoot, edit, and publish the video. Keywords are critical in your title, description, [...] Read more »

Does Audio or Video Really Engage Blog Readers? (Audio)

In this audio post I discuss the benefits and drawbacks of using audio and video on your blog. 003-audio-versus-video.mp3 Advantages of Audio Blogging •    Quicker to record and post •    Fewer tools required •    Faster download •    Greater reach with MP3 players Advantages of Video Blogging •    Great to put a face with your name [...] Read more »

Drive More Traffic to Your Blog and Engage Readers (Audio)

In this audio post I’ll touch on a few techniques to drive more traffic to your blog and engage readers in a more meaningful way. 002-more-blog-followers.mp3 Topics Covered: • Creating unique and compelling content • Search Engine Optimization and long-tail keywords • Commenting on third-party websites • Leveraging Social Media How are you attracting more [...] Read more »

BCS and Social Media: Here’s What Not to Do

Bowl Championship Series … added a Twitter feed (@insidetheBCS) and Facebook fan page. But it made the classic mistake — at least initially — of treating these social-media platforms like propaganda broadcast tools, rather than a way of finding out what, exactly, fans want. For several days after its Twitter feed went live on Nov. [...] Read more »

Blogging – Tools, Topics and Traffic (Audio)

In this audio post I discuss the benefits of blogging and strategies to easily get started. 001-blogging-101.mp3 Topics Discussed: What are some of the tools I can use to get started? What do I blog about – what should I say? How do I drive traffic and more readers? What are the benefits of blogging? [...] Read more »

Free Download – Internet Marketing Primer

Internet Marketing Primer

I wrote this guide to help people understand the basic tools Internet Marketers are using today.  I meet so many business people that need a simple introduction to the basics so they can get started. What’s Covered? Blogging – overcoming writer’s block,  establishing rythym, WordPress, Blogger and other tools Twitter – how to use a [...] Read more »

New Mobile WordPress Theme Activated with WpTouch

If you use WordPress, you might be interested in WpTouch, a great plugin which creates a customizable theme of your site for mobile devices. It’s plug-n-play out of the box, but also very simple to tweak based on your preferences. Here’s a screenshot of my blog, which took about 10 minutes to setup on WpTouch. [...] Read more »