Steinar Knutsen
I help companies map out their Internet marketing strategies and one component is often the use of social media. A common response is that their customers do not use social media platforms such as Facebook, Twitter and YouTube. I often argue this point, given the growing numbers and expanding demographics of those using social media. [...] Read more »
I work with all types of businesses and I always recommend that my clients start a blog. It is a bit selfish I suppose, because I find blogging fun and rewarding and secretly wish others would too. But the fact is, in my experience, most people don’t want to blog. These are the top [...] Read more »
Corporate Facebook Pages continue to proliferate as more companies embrace the world’s largest social network and attempt to engage their market in what’s shaping up to be a very significant communications channel. Customers who became a fan of DG on Facebook ended up being more loyal. Although they spent the same amount of money per [...] Read more »