3 Tools to Record, Publish and Share Screen Capture Video

Screen capture with Screenr.com

I’ve often said that it’s good for bloggers to mix up their content with a variety of different forms of media. Rather than just text, you might spice things up with images, video, or audio. The benefit for your reader is that they’re not always seeing the same form of media and therefore your site [...] Read more »

Twitter Search RSS Feeds to Find Customers and Blog Content (Video)

Filter Twitter Search Results

In this video I show you how to use Twitter Search to find people in your niche, answer questions, and find new content for your next blog post. In particular I illustrate how to: search twitter for leading indicators of questions use exact phrase match to narrow in on the right tweets save the RSS [...] Read more »

Seven Elements of an Effective Blog to Drive Traffic, Engage Customers and Stay Organized (Video)

Blogging is a great channel to deliver content online, deliver your message and engage in meaningful discussions with your target market. One of the challenges for bloggers is their ability to make their blog more effective and efficient. In this video I discuss my recommendations on seven elements to drive effective blogging. There are more [...] Read more »

Leverage Online Video to Engage Readers, Drive Website Traffic and Differentiate Your Business (Video)

YouTube has been around for years and is without question one of the best video sharing sites. Getting your video message online is a terrific method of engaging readers, driving traffic to your website, and differentiating your business. It takes practice but the payoff can be significant. Topic Covered: Test and gain confidence (It’s all [...] Read more »

Evidence that YouTube Search Engine Optimization (SEO) Works (Video)

YouTube search engine optimization (SEO) is an often overlooked element that can drive significant views and traffic back to your website. Setting up a search engine friendly video is very simple and only take a fraction of the time required to actually shoot, edit, and publish the video. Keywords are critical in your title, description, [...] Read more »

Does Audio or Video Really Engage Blog Readers? (Audio)

In this audio post I discuss the benefits and drawbacks of using audio and video on your blog. 003-audio-versus-video.mp3 Advantages of Audio Blogging •    Quicker to record and post •    Fewer tools required •    Faster download •    Greater reach with MP3 players Advantages of Video Blogging •    Great to put a face with your name [...] Read more »

Optimizing YouTube Videos for Search Engine Optimization (SEO)

YouTube.com is the second most searched site on the Internet, next to Google, so you might conclude that it is the second largest search engine. It so happens that Google owns YouTube so the implications are something to be well understood and taken seriously as YouTube relates to your Internet Marketing strategy. As the largest [...] Read more »

What materials or applications would you recommend for producing podcasts and YouTube videos?

Q: I am working to create a YouTube channel and weekly podcast; I have been requested to put together a list of necessary materials I will need in order to do this, both on a Mac and PC platform (e.g. lighting kit, editing software, etc.).  I’ve done this before, but wanted to see if anyone [...] Read more »