Twitter and Facebook can help grow your business online. These are the two most popular social media marketing networks and if use appropriately you can effectively find and engage customers in conversation.
Maybe you want to provide customer support or communicate new offers in a timely basis. The key is these platforms offer a place to listen to your market and engage in dialogue to better understand the needs of your new and existing customers.
In this video I highlight the key considerations such as:
- Find prospects in your niche market
- Connect with existing customers
- Bring personality to your business
- Share time-sensitive news & offers
- Drive traffic back to your website
- Deliver responsive customer service
- Monitor competitive activity